Kia Motors registered its highest-ever domestic sales since its entry into the Indian market, with 18,676 units in September 2020. The most significant contributor, Kia Sonet, dominated the compact SUV segment with a total of 9,266 units while 9,079 units of Kia Seltos were sold.
Kia Sonet has been a game-changer for the Korean carmaker, as it has disrupted the highly competitive compact SUV segment by offering the best in class features with multiple drivetrain options.
“The Indian auto market is recovering at a better-than-expected pace and we are progressing as per our defined plan. Our third product and the first compact SUV in India, the Kia Sonet, has completely transformed its segment. The Sonet embodies Kia’s philosophy of ‘The Power to Surprise’ and that has shown resonance in the marketplace, as seen in the overwhelming response it has received from Indian customers. The sales of our other industry-leading products like Kia Seltos and Carnival are also encouraging, and with this strong product portfolio, we are confident of continuing the positive forward momentum.”
“We have been constantly elevating our production capacity to meet pre-COVID level of operations, and till now, have been successful in doing this too. This not only allows us to contribute to the revival of the Indian auto industry but also helps us bring notable growth for our business and bring down the waiting period of our vehicles.”
Mr. Kookhyun Shim, Managing Director and Chief Executive Officer, Kia Motors India
Bookings for the Sonet continue to rise, it currently stands over 35,000 units till now while there is a strong, consistent demand for the Seltos SUV as well. Apart from domestic sales, Kia is also aggressive towards making India as an export hub with over 70 identified export markets, aiming to trade 50,000 units overseas within the next twelve months.