Kia revealed the official images of its upcoming SUV, the Kia Sportage. The all-new Sportage is expected to launch in April 2022 in India with an estimated price of Rs.25 Lakh.
“Reinventing the Sportage gave our talented design teams a tremendous opportunity to do something new; to take inspiration from the recent brand relaunch and introduction of EV6 to inspire customers through modern and innovative SUV design. With the all-new Sportage, we didn’t simply want to take one step forward but instead move on to a different level in the SUV class,”Karim Habib, Senior Vice President and Head of Global Design Center – Kia.
The Kia Sportage is the result of a collaborative effort between the brand’s main global design network in Korea, Germany, the US, and China.
New benchmarks for exterior SUV design
The front of the SUV creates an instant impact and thought-provoking design statement with a black grille graphic stretching across the width of the face. The elongated grille links Kia’s modern signature Tiger Nose grille, which acts as the car’s visual focal point – to the distinctive futuristic-styled boomerang-shaped DRLs.
The side profile of the Sportage stays true to its sports utility DNA, with taut lines cutting across pure, clean, but refined body surfaces that seamlessly blend the contrasting volumes together. Representing a first for the Sportage range, a black roof – a different color paint option to the vehicle’s body – is now available with the new model, helping to accentuate the sporting profile and highlight the architecturally dynamic C-pillar that encompasses a deconstructed look. The addition of a chrome beltline kicks up onto the rear of the all-new Sportage and into the D-pillar, creating harmonious lines with the rear spoiler that further adds to the sporting pedigree of the car.
At the rear, the all-new Sportage maintains its strong road presence with its powerful broad shoulders, allowing the SUV to personify strength and stability. The muscular swooping fastback flows into the rear lamps, which have been crafted to give the impression that they cut into the body with fine precision, forming the outline of the rear lamp graphic and the main section of the tailgate. The razor rear lamps are connected by a slim horizontal design, giving the all-new Sportage a stunningly wide impression from the back.
Completing the design journey, a large lower graphic bumper casing at the rear uses the same philosophy as the frontal technical black grille, connecting the all-new Sportage’s rear design elements and resulting in lightness in both appearance and touch.
The interior of the upcoming Kia Sportage plays with boldness in character, offering intuition and innovation in technology to create a driver-orientated space that is truly state-of-the-art.
A sculpted integrated curved display with a slim crush touchscreen pad and finely detailed air vents forms the nucleus of the all-new Sportage’s spectacular cabin. The arresting curved display sweeps across the front of the Sportage, giving the cockpit great width and depth. Like the air passing through it, the three-dimensional air vents flow within the integrated curved display, reinforcing the Sportage’s contemporary and exquisitely slim cockpit feel.
The high-tech touchscreen pad, along with the advanced integrated controller act as the nerve center for driver and passenger connectivity, functionality and usability need. Both systems have been created to be easy-to-use, highly intuitive, and soft to touch.
Optimally positioned for the driver and front passenger is an ergonomic center console that combines convenience with luxury. Finished with a high-end gloss, the console provides storage, operating system configuration, cupholders and soft-touch switches, the latter sitting on a raised profile alongside the shift-by-wire transmission dial.
The highest quality materials that are sumptuous to touch, dynamic and vibrant color options and additional energizing finishing techniques that includes chrome and pad print ensure that the interior of the all-new Sportage is a special place to spend time while on the move. The driver and front passenger seats combine high-tech with high comfort in sporting slim shell design.
Further enhancing passenger convenience, at the rear of the driver and front passenger seats are integrated hanger-type designs within the slim headrests, allowing clothing and handbags to be easily and conveniently hooked into place.
The all-new Sportage’s intelligent interior space is shrouded in a clever combination of practicality, functionality and versatility.
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