After a few good months under its belt, Tata Motors hit the proverbial wall in the past couple of months. Joining hands with some of its comrades from the industry, the Indian automaker posted an unexciting May 2021. Viewing its year-over-year (YoY) performance, it can be noted that the company’s sales grew by an exceptional 456 percent. Compared to just 4,418 units sold in May 2020, last month’s tally of 24,552 units certainly looks promising. However, this time last year, every single automaker in the country was struggling, so the numbers from last month are bound to look good.
One of the other ways to assess a company’s sales performance is to look at its month-over-month (MoM) progress. On this front, almost all of the brands in India have done worse than in April 2021. In this case, Tata Motors sold 39,530 units in April 2021, leading to a month-over-month decline of 38 percent. Meantime, the total sales from Tata’s passenger vehicles (PV) division last month was 15,181 units. That figure represents a drop in sales of 40 percent when compared to April 2021’s tally of 25,095 units.
As for the brand’s commercial vehicles (CV) division, May 2021 saw cumulative domestic sales of 9,371 units. Compared to 14,435 units sold in the month prior, sales fell by 35 percent. Meanwhile, the total number of commercial vehicles sold by Tata Motors in May 2021 stood at 11,401 units. This means that the automaker sold 32 percent fewer CVs when compared to April 2021’s tally of 16,644 units. Finally, the combined sales figure (domestic + exports) of Tata Motors in May 2021 was 26,661 units.
Despite its lackluster performance last month, Tata Motors still ranked third in the list of top 3 automakers in India. For comparison, the only other homegrown marque (i.e., Mahindra) was at the fifth spot on this list. However, the ongoing second wave of the Covid-19 pandemic sure did a number on Tata Motors, among other manufacturers. The situation was such that Tata had to shut down its Jamshedpur facility for nearly a week, which obviously resulted in reduced overall output. Thankfully, the brand has much to look forward to. Its PV lineup holds quite a lot of promise, with four among six of its models sporting excellent safety ratings.