Tata Motors, today announced the launch of the Nexon XM(S) variant. In a bid satisfy the growing customer demand, and to make the top of the line features more accessible. In simple words, Tata has added an Electric Sunroof, Automatic Headlights, Rain Sensing Wipers, and Steering Mounted Audio Controls to its best-seller, the Nexon XM variant. The new Tata Nexon XM(S) also becomes the most affordable car with a Sunroof in India as it is priced at Rs 8.36 Lakhs (ex-showroom Delhi).
Tata Nexon XM(S) is the only car that is priced under Rs. 8.5 Lakh (ex-showroom) to offer premium features such as Electric Sunroof, Automatic Headlamps, Rain Sensing Wipers and Steering Mounted Controls. The variant also retains the existing features of the Nexon XM, such as the Electronic Stability Program, LED DRLs with Projector Headlamps, Driver and Co-Driver Airbags, Hill Hold Control, ConnectNext Infotainment System by Harman and Multi- Drive Modes (Eco, City and Sport). These along with a plethora of state-of-the-art features make this variant a valuable package for entry-level buyers.
The Tata Nexon XM(S) is available in both petrol and diesel and it comes with two transmission options – Manual and AMT. The ex-showroom prices of the Nexon XM(S) variants are below.
|TATA Nexon XM (S) Manual||8.36 lacs||9.70 lacs|
|TATA Nexon XMA (S) AMT||8.96 lacs||10.30 lacs|
Commenting on new Nexon XM(S), “The Nexon has always been a product of pride for Tata Motors. It established us as the flagbearer of safety by becoming Global NCAP’s first Five Star rated car in India in 2018. The industry, media and customers alike have appreciated the car for its design and driving dynamics. With the launch of our ‘New Forever’ range of vehicles earlier this year, we promised to keep our products fresh and up to date with the changing customers’ demands. Keeping up with our commitment, we are elated to announce the launch of Nexon XM(S). A product that will now allow our customers to enjoy superior features such as the electric sunroof at a compelling price. With this addition to our Nexon range, we will provide our customers with a premium driving pleasure & state-of-the-art features at attractive prices, thereby making our products accessible to all.Mr. Vivek Srivatsa, Head, Marketing, Passenger Vehicle Business Unit (PVBU), Tata Motors.
The subcompact SUV is the most selling car segment under 10 lacs with the Hyundai Venue, Kia Sonet. Honda WRV and the Maruti Brezza being the main rival for the Tata Nexon. Has Tata blown the competition with aptly pricing the XM(S) variant? the Indian carmaker offers premium features, sunroof, etc, while the rest of the sub-4m SUVs offer only basic features under the same price tag.
The new Tata Nexon XM(S) can be booked at Tata dealerships across India or Tata’s Website.