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Born in 1916 in Tokyo, Japan, Isuzu is known for manufacturing rugged and reliable SUVs that are capable of going mile after mile without missing a beat. Their engines are the stuff of legend, and were used in the Hindustan Ambassador as well. Isuzu currently sells two cars in India, the Isuzu D-Max and the Isuzu MU-X. The Isuzu D-Max starts at an ex-showroom price of ₹19.5 lakh, and is a pick-up truck with cabin space for 5. The Isuzu MU-X is a 7-seater SUV and starts at an ex-showroom price of ₹35 lakh. 

Isuzu has built a loyal customer base in India, especially among enthusiasts looking for something to do road trips and off-roading in. Isuzu has nearly 50 showrooms across India that are complemented by nearly 20 service centres.

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